rubbish truck of plastic is dumped into our oceans

every minute!

the problem with plastic

More and more plastic is being dumped into our oceans.

It's estimated there will be 12 billion tonnes of plastic waste in landfill by 2050.

That's the same weight as 240 million great danes or 8 billion chihuahuas! 😲

what's all the fuss about?

Most dog treats are found in single-use plastic packaging as it's easy to produce, cheap and durable.

The problem is, single-use plastic can't be recycled and has a devastating effect on our planet and it's wildlife.

denzel has a solution!

Denzel has developed a 100% plastic-free and biodegradable pouch which won't harm our planet 🌍

Our pouch naturally breaks down in 30 weeks, not 300 years like single-use plastics. Well done Denz!

introducing our plastic-free pouch
how it works:


Pick up a plastic-free pouch of Denzel's Bites from one of our amazing stockists.


Throw your bites pouch in the regular rubbish bin when your four-legged friend is finished.


It will be taken to landfill along with the rest of your household waste.


Your pouch will biodegrade naturally in under 30 weeks...and that's it!

Find your nearest store

Want to learn more?

Choosing Denzel's is the most eco-friendly way to treat your pup. By simply swapping your regular dog treats in single-use plastic, to Denzel's super-duper biodegradable pouches, you'll be making a positive impact on the planet 🌍

Within 30 weeks in landfill they will completely disappear - compared to over 300 years for single-use plastic. Which is the same as 1,440 dog years!

Our revolutionary pouches biodegrade naturally from moisture and oxygen in the atmosphere, with help from some mighty microbes 💪

Denzel's pouch is made from paper and wood pulp grown in sustainable forests. It's even resealable, meaning your yummy treats are kept fresh for longer 😋

What's more, the way we make all our snacks is super eco friendly. We hand bake everything in the UK, in carbon-neutral woodchip ovens - rather than the fuel-guzzling mass-market producers.

We even upcycle where we can, using fresh wonky fruit from our local suppliers that would have otherwise gone to waste.

So, every time you pick up a Denzel's, you're doing your part to save our planet from one more piece of plastic waste 🌊

You hero!

test yourself with our quick quiz!

the ugly truth about plastic

  • True or False: There's more plastic in our oceans than sealife
    True! Plastic currently outnumbers sea life by 6 to 1. Isn't that shocking!
  • True or False: Most plastic produced is still single-use
    False. The good news is that only 50% of plastic is now single-use. We've made huge steps in the right direction, but need to keep going!
  • True or False: Most of the pollution in the sea is made from plastic
    True - a whopping 90% is made from plastic! There's 46,000 pieces of plastic for every square mile of ocean. That's far too much!
  • True or False: Every year plastic waste is getting worse
    True! Plastic waste is increasing by 9% each year. More and more plastic is being thrown away every single year.
  • True or False: Every hour the equivalent of a rubbish truck filled with plastic is dumped into the ocean
    False. It's actually every single minute! 10 million tonnes of plastic ends up in our seas every year.

join the plastic-free heroes!